For this project, I created a short video and a series of photos to showcase the limited-edition Nike SB x The Wizard of Oz Dunk Low collaboration. The shoe’s bright red leather with floral patterning extra layer, and hidden storytelling details made it the perfect subject for something a little more playful. Instead of a dry, traditional ‘first look’ video, I showed the sneakers to a few friends—and to my four-year-old son—and filmed their honest reactions and commentary. The result is a fun video that highlights the unique design elements of the Dunk while capturing the excitement of discovering a special release for the first time. This project blended product photography, short-form video, and candid storytelling to bring the collaboration to life in an authentic, memorable way for Overload.